KIKO WEAR

The brand sells on attitude as much as on product: bold typography, collage-style imagery and a black-and-off-white palette with a single lime accent. The store had to carry that identity on every screen while still doing the practical work of an e-commerce site: browsing four collections in two languages, choosing sizes, building a custom design, and checking out from a phone, since most of the audience shops on mobile and many prefer to finish an order on WhatsApp.

Baynari built the store as a fast bilingual web app with a native right-to-left Arabic layout rather than a mirrored copy. The homepage leads with the brand's own photography and a full-bleed hero, then moves straight into collections and the latest drops. Products are filtered by collection and by type (tees or hoodies), and each product page keeps the artwork large with sizes and ordering close at hand.

The "Create Your Own" flow lets customers start a custom tee or hoodie from the site, and every path to purchase ends in either the cart or a pre-filled WhatsApp conversation. "Ask KIKO", an AI shopping assistant, answers questions and points visitors to the right piece, and the site is wired for analytics from launch.